ST. CLOUD (WJON News) -- For 15 years the day after Black Friday has had special meaning for independent businesses. Small Business Saturday started as a way to gain exposure and inspire people to support shops within their communities.

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Owner of Granite City Comics Tim Schulte, PHOTO by Paul Habstritt, WJON
Owner of Granite City Comics Tim Schulte, PHOTO by Paul Habstritt, WJON
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Paul Habstritt, WJON
Paul Habstritt, WJON
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Owner of Granite City Comics Tim Schulte says the day is a nice way for people to get out and support them:

"It's a good boost, it gets people into the store and kind of supports the local businesses instead of the big box stores all the time and kind of a good boost for business downtown."

Schulte says small businesses are a nice way for people to take a break from the hustle and bustle of shopping at the big box stores too.

Paul Habstritt, WJON
Paul Habstritt, WJON
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Paul Habstritt, WJON
Paul Habstritt, WJON
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Paul Habstritt, WJON
Paul Habstritt, WJON
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Books Revisited has been in downtown St. Cloud for almost 30 years and Owner Jon Lee says the day is also a way for them to give back to their loyal customers:

"I mean we lean into that a little bit and we appreciate our customers so much, the support they give us throughout the year and so you know sort of on this day, it's a day to maybe remember your small businesses and it's also for a lot of businesses it's the kick-off to the holiday season."

Paul Habstritt, WJON
Paul Habstritt, WJON
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Paul Habstritt, WJON
Paul Habstritt, WJON
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Lee says Small Business Saturday does drive traffic to downtown businesses and there are a lot of bright spots downtown. Small Business Saturday is expected to generate $17-billion dollars in revenue nationwide.

Paul Habstritt, WJON
Paul Habstritt, WJON
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Paul Habstritt, WJON
Paul Habstritt, WJON
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