Scratch-and-Sniff Postage Stamps?! [SotA]
So this is where we are at as a country.
What scents remind you of summer? Freshly-cut grass? Campfires? Bourbon?
Don't judge me.
The U.S. Postal Service is attempting to capture the sweet summer scent of icy pops in their stamps.
That's right: scratch-n-sniff stamps that are actual, usable U.S. postage.
The campaign is called #FrozenTreatsStamps. Dear lord, why?
I hope they do a good job capturing these scents, because the last thing we need are chemical versions of chocolate in our stamps.
In all honesty, it's a cool idea. Grandparents and other weirdos who still mail letters now have a fun option for mailing. Kids will love it! Obsessive sniffers will obsess over it.
Scratch-n-sniff technology ("technology") hasn't been vogue for a while, so why not bring it back and make it somewhat useful?