Everyone in the world know's that Prince's favorite color was purple, I mean the man's career was associated with it from beginning to end. Now the late Minnesota Native will be honored with his own shade of the color thanks to the Pantone Color Institute.

Pantone has created a new purple hue which they have named "Love Symbol #2", after the singer’s logo and custom-made Yamaha purple piano.



A musical icon known for his artistic brilliance, Love Symbol #2 is emblematic of Prince’s distinctive style. Long associated with the purple family, Love Symbol #2 enables Prince’s unique purple shade to be consistently replicated and maintain the same iconic status as the man himself.” - Laurie Pressman, Vice-President of the Pantone Color Institute.


The color purple was synonymous with who Prince was and will always be. This is an incredible way for his legacy to live on forever.” - Troy Carter, Entertainment Adviser to Prince’s estate.



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